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November 13, 2023 to November 17, 2023 - Valencia, Spain
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ThinkMind // HEALTHINFO 2022, The Seventh International Conference on Informatics and Assistive Technologies for Health-Care, Medical Support and Wellbeing // View article healthinfo_2022_1_90_88004
The Design and Testing of a Personalized Health Engagement Platform: A Case Study in Relationship-centered Innovation
 Authors:
Sara Chokshi
Jeannette McClennan
Antoinette Schoenthaler Keywords: health engagement; health communication; machine learning; human-centered design; innovation Abstract:
Engagement remains a primary challenge to the adoption and success of public health interventions. Digital tools offer unprecedented capability to reach individuals where they live, even in underserved communities; however, lack of engagement is a persistent barrier to their effectiveness. Prior efforts at intervention and solution design attempt to employ a human-centered approach to address this challenge but have lacked the ability to use large data sets to both inform content and to drive precision delivery of that content. Additionally, evaluation of the impact of these solutions takes a long time, hampering ability to test and tweak content and delivery strategies to achieve better engagement along the way. GoodLife Media’s solution is a data-driven health participant engagement platform with dashboards for real-time monitoring of performance. This paper provides an overview of the GoodLife solution, the relationship-focused approached taken to its design, and the outcomes and learnings from the study of initial implementation. Pages: 39 to 42 Copyright: Copyright (c) IARIA, 2022 Publication date: October 16, 2022 Published in: conference ISSN: 2519-8491 ISBN: 978-1-68558-004-9 Location: Lisbon, Portugal Dates: from October 16, 2022 to October 20, 2022
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